bethel blakesley

Hi, I'm Bethel

I'm a design leader with a wide range of experience and skills that complement each other in a way that creates impactful, user centered digital products.
At GE Vernova I collaborated with cross-functional teams to deliver what became the GridOS design system, from tokens to complex design patterns along with a system for managing and documenting components and libraries.

UX: Planning, customer research and qualitative and quantitative testing

Visual design: Complete systems from foundation to interaction patterns

Interaction design: Working closely with product designers to ensure consistency

Leading: Planning and delegating projects and mentoring junior designers

Documentation: Guidelines for design systems and branding

Tools

7 years experience using Figma for interaction design, design systems, and prototypes. (Also Sketch and XD)

I use Miro or Lucidchartfor planning, brainstorming, customer journey mapping and more

Azure DevOps is my favorite tool for planning and tracking work, but also use Jira, Aha

This site was built with Webflow, with images prepared using Adobe Creative Suite

Experience

GE Vernova

(FKA GE Digital Grid solutions)
Lead designer responsible for look, feel and UX for the GridOS Design System, built for control room power grid operators.

June 2021 - June 2023

T-Mobile

At T-Mobile for Business I worked on guiding new feature design for the internal Salesforce experience.

OCTOBER 2020 - June 2021

Amazon

Designed, usability tested and delivered an MVP CMS Tool for tax content management.

feb 2020 - Aug 2020

Microsoft (Visual Studio)

UX and UI for responsive customer facing websites, blogs, and community. Also did some visual design, design systems, iconography, brand design, and illustration

aug 2012 - jan 2020

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